Creator and co-founder of LIQUE, Ashley O’Rourke, comes from a line of entrepreneurs with a passion for hard work and fearless determination. Born in South Africa, she grew up under the influence of her grandfather, the inventor of the portable hot house, and her father, creator of Big Sexy Hair.
“I have been incredibly empowered by the men in my life who have taught me to be fearless and go for it … no matter what.”
Ashley moved to the U.S. after finishing fashion design school, landing a job at ESPRIT. It was here that she met her first professional mentor outside of her family.
“She was a powerhouse of a woman,” says Ashley.
Her love of fashion and entrepreneurial spirit prompted her to take a huge risk; clearing out all of her savings, Ashley hopped on a red eye to New York to launch her own clothing line during NYFW.
Sign up for our newsletter for product updates, discounts and more!